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Good day Maxwell, Time for a story.I'm compelled to write after having visited your new store in Edina a few times since it opened. I live nearby but used to be a few blocks from the Grand Ave store for 11 years. So good. I figured I'd do the opposite of a short cold email and reach out with a warm and long one. Buckled? The idea we're working on in Edina:More customers have more joy in their kitchen when their kitchen knives are sharp (recently serviced).The problem:It's not easy enough to sharpen (location, trust, easy)… that's why ~92% of kitchens have dull...

Good day Maxwell, Time for a story.I'm compelled to write after having visited your new store in Edina a few times since it opened. I live nearby but used to be a few blocks from the Grand Ave store for 11 years. So good. I figured I'd do the opposite of a short cold email and reach out with a warm and long one. Buckled? The idea we're working on in Edina:More customers have more joy in their kitchen when their kitchen knives are sharp (recently serviced).The problem:It's not easy enough to sharpen (location, trust, easy)… that's why ~92% of kitchens have dull...

Good day Linda, Time for a story.I'm compelled to write after having just been in CT with friends over the 4th and we ate a lot of Stew Leonard's. So good. I figured I'd do the opposite of a short cold email and reach out with a warm and long one. Buckled? The idea we're working on in MPLS:More customers have more joy in their kitchen when their kitchen knives are sharp (recently serviced).The problem:It's not easy enough to sharpen (location, trust, easy)… that's why ~92% of kitchens have dull knives. The majority suffer at home in silence smooshing food and cook on...